My Favourite Fashion Creator!
Masoom Minawala Mehta is one of the most well-known creators in the fashion space. She began blogging in 2010 as Miss Style Fiesta and has since grown to become one of India's most recognized fashion superstars. She walked the red carpet for India at the renowned Cannes Film Festival 2021.

When she creates content, she follows a four-step process to ensure that the audience is either educated, inspired, helped, or entertained. She said that she had developed information that was "saveable and valuable" to her target audience.
To give the most impactful and quality content to the audience, it takes some time to learn and master the structure. This ace entrepreneur has it all, more than just what's in vogue this season can be learned from her.
Style influencers are paid to promote what they do, and it is up to them if they want to capture only the positive aspects of their work. In her situation, this platform has the ability to "give a voice a voice." That's exactly what she does. She is the perfect style influencer because she interacts with her viewers and readers on a regular basis.
Her current Rule that she's following is ‘reusable fashion’. She belives it's fuel to her creativity, There's nothing quite like reusing old clothes in new ways to be both tough and creative. She does this frequently by repurposing her sarees to create unique ensembles! Nonetheless, the fashion industry and the society as a whole must actively adopt sustainable practices, and reusable clothes is an important part of that.
She doesn't feel it's even a choice; it doesn't have to be. It should be a must and an important part of the fashion industry. When it comes to minimalist fashion, the slogan "less is more" comes to mind immediately. Playing it light and understated has a certain charm to it. Minimal is mostly beautiful, as this current style demonstrates.
Source: Instagram
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